Bet U don’t know: Difference btw Digital Media & Social Media?

People so often confuse the difference between Digital Media & Social Media Marketing. Broadly speaking if you ask me, then this is the way I see how they are different: – Digital Media is a communication media which includes both Mobile & Internet platform, where the message is usually communicated to the customer in a [...]

How many Eyeballs you got ??

Defining a content creation strategy for brands to gather more eyeballs in the Social Media Space Every other brand now itches to have a huge fan following on the social media networks. They outline strategies to make people get behind their products endorse their brands & promote it to the viral route. But they tend [...]

What the heck is location based social networking ???

Do these words Foursquare, Location-based-Service Gowalla, Facebook Places sounds familiar, other than off-course the famous cigarette brand famous in nineties, another crapy_internet_jargon, or facebook_is_facebook_but_whats_this_PLACES_thing  !!!! What else comes to your mind ?????? Well based on my primitive knowledge, I can say, it’s something for people with phones & mobile internet, which can tell their location [...]

What is Enterprise 2.0 ?

Enterprise2.0 | Cloud computing |SaaS |Social Media You must have listened to these terms all in the same paragraph or in a talk by someone. Well, what exactly do we mean by E2.0 or Enterprise2.0 , what is Cloud computing , how is SaaS related to this & finally what role does Social Media has [...]

Facebook supasses Orkut : Is FB the future of social networking ?

A recent report by comScore suggests the future of facebook in India, which as surpassed its closest competitor Orkut with a 179 % YoY growth. Finally, popular social networking site Facebook has taken the top position and surpassed Google’s Orkut website this year. According to market research company comScore’s latest report, it is clear that [...]