Facebook supasses Orkut : Is FB the future of social networking ?

Posted: September 1, 2010 in Opinions
Tags: , , , , ,

A recent report by comScore suggests the future of facebook in India, which as surpassed its closest competitor Orkut with a 179 % YoY growth. [tweetmeme source= ‘themavericksoul’ only_single=false]

Finally, popular social networking site Facebook has taken the top position and surpassed Google’s Orkut website this year. According to market research company comScore’s latest report, it is clear that Facebook has won the number one rank with 20.9 million visitors in July in India. This figure has risen by 179 percent on a year-on-year basis. On the other hand, Orkut has managed to grow by a mere 16 percent.

For years, Orkut has been ruling million of hearts in India – Yeah, it’s that dramatic. However, in past one year, the entire social networking traction has evolved and moved towards fiercely popular Facebook. The major reasons are the different interface and most importantly, the presence of social gaming apps like FarmVille, FishVille, Mafia Wars, Sudoku and many more. No wonder FarmVille makers have set their foot in the rapidly growing online audience of India. Orkut, on the other hand, has tried every possible thing to retain users with the new interface and also support for Apps.

Statistics for Jul-2010:

  • 945 million unique visitors on Social Networking sites worldwide
  • 39.5 million – Total internet audience in India ( roughly 4 crore )
  • 33 million unique visitors on Social Networking sites in INDIA
    • 20.8 million unique visitors on FACEBOOK in INDIA
    • 19.8 million unique visitors on ORKUT in INDIA

Of the total 4 crore roughly 83% , i.e. 3.3 crore of them just visit social networking sites !!

India is now the seventh largest social networking market worldwide after U.S., China, Germany, Russian Federation, Brazil and the UK.

This gives some rational behind the opening of a new Facebook office in Hyderabad India itself.

Whats your opinion ??
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Comments
  1. venki says:

    Nice blog keep posting

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